Job Description

About the Role:

We are seeking a highly motivated and results-driven Area Sales Manager to lead and oversee event-based sales operations across multiple venues in your designated region. In this role, you will be responsible for driving sales performance, ensuring high-impact event execution, and managing a team of Product Specialists who bring our brand to life through promotions and customer engagement.

The ideal candidate brings a combination of strong leadership, operational excellence, and a deep understanding of event marketing and field sales. You will be the face of our brand across venues ensuring brand consistency, seamless execution, and exceptional customer experience.

Key Responsibilities:

Team Leadership & Management:

• Lead, manage, and support a regional team of Product Specialists.
• Conduct performance reviews, provide coaching, and implement ongoing training to foster professional development and team engagement.
• Create a culture of accountability and results-driven collaboration.

Event & Promotion Oversight

• Manage the execution of product promotions and events at multiple venues across your region.
• Ensure events meet brand standards and exceed customer expectations.
• Troubleshoot and resolve on-site issues to maintain a smooth and professional experience.

Venue Relationship Management

• Conduct regular venue visits to ensure quality control and consistent execution.
• Build and maintain strong relationships with venue managers and key stakeholders to facilitate successful event operations.
• Ensure full compliance with all health, safety, and legal regulations.

Sales Performance & Strategy

• Monitor sales performance, analyze key metrics, and report results to senior leadership.
• Develop and implement strategies that increase sales, enhance customer engagement, and improve promotional outcomes.
• Leverage data and feedback to optimize future promotional efforts.

Reporting & Administration

• Maintain accurate records of event performance, team progress, budgets, and inventory.
• Submit timely reports to leadership and collaborate cross-functionally on strategic planning.
• Manage regional budgets while ensuring efficient use of resources.

Brand Representation

• Act as a brand ambassador at events, ensuring consistent messaging and an elevated customer experience.
• Collaborate with marketing and brand teams to align local activations with national campaigns.

What Success Looks Like:

• Meeting or exceeding product sales goals across all events and venues.
• Leading a high-performing team that drives brand awareness and customer engagement.
• Improving event performance through strategic planning and effective team execution.
• Delivering measurable, consistent business outcomes aligned with company goals.

Qualifications:

• 3–5 years of experience in event management, promotions, or sales operations.
• Prior experience in a multi-site leadership role strongly preferred.
• Proven ability to lead and develop high-performing teams.
• Experience in consumer sales, retail activations, or product demonstration is a plus.
• Excellent communication, leadership, and interpersonal skills.
• Strong organizational and time management abilities.
• Ability to travel within assigned region.
• Comfortable working evenings, weekends, and non-traditional hours as needed.

Compensation & Benefits:

Competitive salary: $65,000 – $75,000 annually

Join Us:

If you’re passionate about sales, leadership, and delivering exceptional customer experiences through high-energy events, we’d love to hear from you. Apply today and help us drive success on the ground one event at a time.

Job Type: Full-time

Pay: $65,000.00 - $75,000.00 per year

Benefits:

Dental insurance

Paid time off

Vision insurance

Schedule:

8 hour shift

Day shift

Weekends as needed

Work Location: On the road

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