Job Description

The Marketing Manager will oversee the execution of digital strategy, brand presence, and campaign performance across multiple platforms. This individual will collaborate closely with external vendors, and agencies, lead content development, analyse campaign performance, and ensure consistency in messaging across all digital channels. The ideal candidate is a highly motivated self-starter who combines creativity with analytical thinking and a strong understanding of online marketing trends.

Key responsibilities:

• Develop and implement digital marketing strategies in collaboration with agencies and vendors.
• Lead the production of marketing assets including digital ads, email campaigns, video content, and landing pages.
• Build and optimise campaigns across platforms such as Meta, YouTube, Google Ads, X (Twitter), Rumble, and others.
• Oversee Reagan Gold Group’s brand identity across channels to ensure consistency and professionalism.
• Manage social media presence and engagement to increase reach and lead generation.
• Analyse website traffic, campaign performance, and conversion trends to drive continuous improvement.
• Create and manage editorial calendars and digital publishing schedules.
• Monitor industry trends and competitor activities to inform strategy.
• Report on campaign performance metrics, marketing ROI, and insights to leadership.

Requirements:

• Strong initiative and ability to work independently with minimal supervision.
• Excellent analytical skills with the ability to interpret data and make strategy adjustments.
• Experience creating and managing campaigns across major digital platforms.
• Exceptional written and verbal communication skills.
• Strong organisational abilities, attention to detail, and ability to meet deadlines.
• Positive and professional attitude with collaborative team spirit.

Required Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field OR a minimum of 3 years professional marketing experience.
• Proven experience as a Marketing Manager, Digital Marketing Specialist, or similar role.
• Demonstrated experience in social media management, content strategy, and campaign optimisation.
• Familiarity with SEO, CRO, marketing analytics tools, and CRM platforms is preferred.
• Fluency in English required.

Additional Hiring Requirement:

A marketing screening test will be required as part of the hiring process to determine eligibility for the role. The test will assess campaign, strategy, creativity, analytical ability, and problem-solving skills.

What we Offer:

• Competitive salary
• Career growth opportunities within a fast-growing company
• Supportive and collaborative team culture
• Exposure to meaningful marketing projects and campaigns

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