Job Description

Web Analyst

Financial Services

$100,000 - $115,000 + Bonus

Remote - EST/CST Preferred

Are you a data-driven web analytics professional looking to optimize digital experiences and customer journeys? If you have strong SQL and Python skills, experience with Google Analytics, and a passion for leveraging data to enhance user engagement, this could be a great opportunity for you!

THE ROLE - Web Analyst

In this role, you will play a key part in analyzing and optimizing the customer journey across digital platforms. You'll track user interactions, uncover insights to improve engagement and collaborate with cross-functional teams to enhance digital experiences.

RESPONSIBILITIES:

• Track and analyze customer behavior from initial website visits to lead conversion, identifying drop-off points and areas for improvement.
• Write SQL queries to analyze large data sets and generate actionable reports.
• Use Google Analytics, SQL, and Python to measure website performance and optimize conversion funnels.
• Provide strategic recommendations to improve customer engagement and reduce friction in the digital experience.
• Collaborate with marketing and digital teams to refine website design, content strategies, and customer journey flows.
• Support digital experience initiatives, including potential mobile app development.
• Conduct customer experience analysis to improve messaging consistency and user interactions across digital touchpoints.
• Present findings and insights to key stakeholders, ensuring clear and actionable communication.

YOUR SKILLS & EXPERIENCE:

• 5-6 years of experience in web analytics, focusing on customer journey analysis and user experience optimization.
• Strong SQL skills with experience working in a data-driven environment.
• Proficiency in Google Analytics and Python for website performance tracking and data analysis.
• Deep understanding of digital customer journeys, website navigation, and conversion optimization.
• Ability to translate data insights into strategic recommendations that drive business decisions.
• Experience collaborating with cross-functional teams, including marketing, product, and digital teams.
• Strong problem-solving skills with a customer-centric mindset.
• Experience with mobile app analytics is a plus.

BENEFITS - Web Analyst

• Competitive base salary up to $110,000 + performance-based bonus.
• Fully remote position, with preference for EST or CST time zones.
• 401k plan with employer contributions.
• Generous PTO policy with growth potential.

HOW TO APPLY?

If you're interested, please submit your resume via the Apply link on this page.

KEYWORDS:

SQL, Python, Google Analytics, Web Analytics, Customer Journey Analysis, Digital Experience Optimization, User Engagement, Conversion Rate Optimization, Marketing Analytics, Performance Optimization, Business Intelligence.

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